PEOPLE: we are the only REAL RESOURCE here on earth! Without life, there will be no earth; without people, there will be no society. Therefore in MADphilips, we believe “people are everything, nothing works until they act!” Our contribution in relation to people focuses on the development of the most powerful asset on earth – the human mind. To guarantee the continuity of civilization on earth, the human mind must be fully maximized. At MADphilips, we help develop the right set of skills, philosophies and habits in the following key areas that will empower people to unlock the untapped potentials of the human mind;

• Self discovery –             purpose, vision and values
• Relationships –             communication and networking
• Creativity –             learning, thinking and problem solving
• Career –             professional growth and development
• Time                                      – allocation, management and leveraging
• Wealth –             creation, multiplication and management

All these make up our ‘People Quotient’ (PQ). This is a measure of our social intelligence as humans, that part of our mental intelligence which we need to successfully function as individual members of a larger society. These include; how we generally relate and interact with other people. Our goal in MADphilips is to teach people how to consciously attract the right kind of people they desire into their lives and how to unify the potentials of these people by consciously initiating, building and sustaining a formidable network, circle or team of like minds.

BUSINESS: this is the pillar of society’s continuity. The people who make up every society are plagued with countless needs and wants which must be met. The only institution charged with the responsibility of meeting the needs and wants of the people in a given society is business. But all businesses are not created equal. There are companies whose customers simply TOLERATE them because they haven’t seen an alternative provider yet. These are the companies who do business as usual. Their customers ENDURE rather than ENJOY their products or services. They don’t last long.

And there are companies who don’t have customers but have fans that CELEBRATE rather than tolerate what the company does. These are companies who defy the norms to build unusual businesses that not only become profitable but also make the world a better place for their stakeholders -customers, employees, suppliers, shareholders and so on.

Companies who do business not as usual surprisingly become more profitable than those who do business as usual. Why? Because the best way to make profits is by touching lives. Meaning, companies that make more money are those that set out to change the world. They are more profitable than their counterparts because they do the unusual (extraordinary) in order to achieve the unusual (extraordinary). They are not the average everyday businesses, they are SIGNIFICANT -unique (different) and useful (making a difference).

Remember them?

They are the Procter and Gamble, Virgin Group, Google, Apple Inc., Wal-Mart, Facebook, Sony, Disney, Harpo Inc., Amazon, Nordstrom, HP, Starbucks, McDonalds, Fedex, Grameen Bank, Microsoft, Berkshire Hathaway, GE, CNN, and so on.

What makes them STAND OUT?

PURPOSE!

They set out not in pursuit of profits, but purpose.

They set out to impact lives positively through the innovative products or services they offer.

They pursue purpose then surprisingly, profit follows them.

Their customers become loyal fans because these companies touch their hearts before asking for what’s in their hands.

Profits to them is a function of being SIGNIFICANT (different and making a difference!)

At MADphilips, our concern in terms of business is to help entrepreneurs and business owners build these kind of SIGNIFICANT companies. We want to help companies transition from the norm of doing business as usual to the realm of building extraordinary companies that STAND OUT TALL in whatever industry they operate from.

Our focus is to equip them with the principles, skills and practices of SIGNIFICANT companies who became industry leaders as a result of being different (unusually unique) and making a difference (unusually useful).

We’ve realized over time that doing business as usual is the shortest cut to the trap of survival. And over time, survival breeds complacency which eventually leads to mediocrity.

We exist as a company to help you escape the trap of SURVIVAL and transition into the enviable status of SIGNIFICANCE!

In other words, we want to make you an ICON in your niche or industry.

Our core competence in this area include;

• Corporate strategy development

• Business process development/re-engineering

• IT strategy development [web design, social media, networking, systems integration]

• Marketing strategy development

• HR strategy development

• Brand development strategy

• Organizational culture development

• Employee training/knowledge development

LIFE: this is the foundation of all and most important of all resource here on earth. Without existence there can be no significance. At MADphilips, our goal is to help every living soul make the most out of this rare gift called LIFE. We want to contribute to the development of life by helping people answer the three most asked questions about life;

• What is life? –                             The Meaning [definition] of life
• Why is life? –                             The Purpose [use] of life
• How is life? –                             The Essence [importance] of life

We believe, to make the most out of life, it is crucial for every human to fully comprehend these three dimensions of life.  A complete understanding of these three dimensions of life make up an individual’s Life Quotient (LQ). This is a measure of a person’s life skills, that part of our mental intelligence which is needed to successfully navigate our way through life in spite of its vicissitudes. We hope to help humanity restore the RIGHT perspective to life.