Why Choose US?

As a company, we pride ourselves in an unchanging set of beliefs, values, principles and practices [our core ideologies] without which we would never have been able to come this far. They are the secret ingredients of our exceptional performance.

Our Core Ideologies are what drives every intentions [thoughts] decisions [choices] and actions [behaviours] as a company. They represent the standard against which our corporate performance and image is judged. They refer to the what, how and why we go about our business the way we do. In essence, as a company, we are nothing without our core ideologies.

They are as follows;

[Why we are in this business]

“To help People, Businesses and Lives become SIGNIFICANT.”


By SIGNIFICANT, we mean a continuous state of being different [unusually unique] and making a difference [unusually useful].

By SIGNIFICANT, we also mean a continuous habit of going against the norm or status quo by doing the unusual [extraordinary] in order to achieve the unusual [extraordinary].

By SIGNIFICANT, we also mean a firm commitment to live a life beyond the survival mode. The survival mode is a life driven by an ‘output mindset’ [focusing on what to get – accumulation] instead of an ‘input mindset’ [focusing on what to give – contribution]. Rather, we advocate living a life driven by purpose.

By SIGNIFICANT, we mean becoming an enviable entity [ICON] wherever you are, doing whatever you like.

Implication For Clients

The implication of our purpose to our clients is very simple; you know what standards to measure our performance. Meaning, you know what to expect from us and can out rightly hold us accountable for any under-performance on our part.

Our purpose sets the rules of engagement for us and becomes the yardstick for evaluating our client satisfaction or not.

As a Business client, we exist to make you become the king of your niche.

As an individual client, we exist to make you become the king in your chosen field of endeavour.

[What we hope to get out of this business]

“To be the global leader and authority on SIGNIFICANCE.


The end goal of everything we do as a development company is making sure not one soul, business or country performs below the level of SIGNIFICANCE. We believe our message of SIGNIFICANCE is more important than we the company who only serve as a medium for spreading the message. In essence, we believe the message is greater than the messenger and should be given higher priority.

Implication For Clients

Clients in dealing with us can begin to see themselves as co-messengers with us on the quest to spread the message of SIGNIFICANCE all over the world to every corner of the earth. They can begin to see the magnitude of responsibility that lies on them to be worthy ambassadors of the message that is being passed through the both of us – we and the clients. This clearly increases the level of accountability and commitment to going above and beyond on the part of both parties, eventually increasing overall performance and results.

[How we are wired to work together]

L – eadership: Character, Responsibility, Integrity, Learning and Discipline

Ingenuity:                      Creating unique and useful solutions consistently

T – eamwork: None of us is as important as all of us

R – esourcefulness: Knowing a lot about a few

E – xcellence: If it has to be done at all, then it must be done way above the norm

Implication For Clients

Clients when dealing with us can be rest assured of a certain level of consistency in our behaviours when it comes to delivering on our word irrespective of individual differences in personality or dispositions of our team. Our associates are wired to work together based on the above principles and will put aside any behaviour, habits, thoughts or a tendency that is not in alignment with what is outlined above. We are a team not because we work under the same roof, but because we share these core values together. These core values are what we bring to bear in helping you become SIGNIFICANT.



this is the foundation of all and most important of all resource here on earth. Without existence there can be no significance. At MADphilips, our goal is to help every living soul make the most out of this rare gift called LIFE. We want to contribute to the development of life by helping people answer the three most asked questions about life;

  • What is life?              –                             The Meaning [definition] of life
  • Why is life?                –                             The Purpose [use] of life
  • How is life?                –                             The Essence [importance] of life

We believe, to make the most out of life, it is crucial for every human to fully comprehend these three dimensions of life.  A complete understanding of these three dimensions of life make up an individual’s Life Quotient (LQ). This is a measure of a person’s life skills, that part of our mental intelligence which is needed to successfully navigate our way through life in spite of its vicissitudes. We hope to help humanity restore the RIGHT perspective to life.


People are the only REAL RESOURCE here on earth! Without life, there will be no earth; without people, there will be no society. Therefore in MADphilips, we believe “people are everything, nothing works until they act!” Our contribution in relation to people focuses on the development of the most powerful asset on earth – the human mind. To guarantee the continuity of civilization on earth, the human mind must be fully maximized. At MADphilips, we help develop the right set of skills, philosophies and habits in the following key areas that will empower people to unlock the untapped potentials of the human mind;

  • Self discovery –             purpose, vision and values
  • Relationships –             communication and networking
  • Creativity –             learning, thinking and problem solving
  • Career –             professional growth and development
  • Time                                     – allocation, management and leveraging
  • Wealth –             creation, multiplication and management

All these make up our ‘People Quotient’ (PQ). This is a measure of our social intelligence as humans, that part of our mental intelligence which we need to successfully function as individual members of a larger society. These include; how we generally relate and interact with other people. Our goal in MADphilips is to teach people how to consciously attract the right kind of people they desire into their lives and how to unify the potentials of these people by consciously initiating, building and sustaining a formidable network, circle or team of like-minded people.



this is the pillar of society’s continuity. The people who make up every society are plagued with countless needs and wants which must be met.[/learn_more] The only institution charged with the responsibility of meeting the needs and wants of the people in a given society is business.

Business is all about people. You cannot do business without the involvement of people. Business revolves around people; two major forces that make up the business world are people; your customers and your workers. People are critical to business operations and success.

However, people need to be organized before they can be maximized. For people to be organized, their activities have to be systemized. In business, Systems are the only way of organizing the efforts and activities of people. Without people, there will be no such thing as business; without systems there will be no such thing as an organization. Systems are what enables people operate a business. Without systems, people in a business are only a mob – a group of unorganized people with no definite goal or vision!

Since business is all about people, and people depend on systems to be organized, At MADphilips, we help businesses design, build and implement the right kind of systems that will efficiently organize the efforts and activities of their people such that the business can run or operate to its full potential.

Our core competence in this area include;

  • Corporate strategy development
  • Business process development/re-engineering
  • IT strategy development [web design, social media, networking, systems integration]
  • Marketing strategy development
  • HR strategy development
  • Brand development strategy
  • Organizational culture development
  • Employee training/knowledge development